Bing Ads – PPC Birds

Microsoft Advertising Partner

Bing Ads Management

Reach unique audiences on Microsoft’s search network

Tap into Microsoft’s search network to reach 137M+ unique searchers who aren’t on Google. Lower CPCs, higher-income demographics, and less competition make Bing Ads a powerful addition to your paid search strategy.

What's Included

Our comprehensive service covers every aspect of your meta ads strategy.

🎯

Campaign Strategy & Setup

Strategic Bing campaign setup or intelligent import from Google Ads with platform-specific optimizations for best performance.

🔍

Keyword Research

Bing-specific keyword research leveraging Microsoft’s unique search data and audience demographics for targeted campaigns.

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UET Tag & Tracking

Universal Event Tracking setup for complete conversion tracking, remarketing audiences, and audience insights on the Microsoft network.

✍️

Ad Copy Optimization

Bing-optimized ad copy and extensions that leverage Microsoft’s unique ad format features for maximum visibility and CTR.

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Audience Targeting

LinkedIn profile targeting, remarketing lists, in-market audiences, and custom audiences unique to the Microsoft Advertising platform.

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Reporting & Insights

Comprehensive reporting with Bing-specific insights, audience intelligence, and competitive benchmarking against Google performance.

Why Choose PPC Birds for Meta?

We bring years of specialized experience and a proven track record of delivering exceptional results for businesses of all sizes.

Microsoft Advertising certified specialists
Average 40% lower CPC vs Google Ads
Access to 137M+ unique Microsoft searchers
LinkedIn profile targeting for B2B campaigns
Higher average income and education demographics
Intelligent Google Ads import with optimization
Combined multi-platform ROAS improvement of 25%
UET tracking for complete attribution

Pricing Plans

Most Popular

Transparent pricing with no hidden fees. Choose the plan that fits your business.

Starter

$1,200/month

Growth

$2,500/month

Up to $15K monthly ad spend managed
Search + Audience + Remarketing
LinkedIn profile targeting
A/B testing & optimization
Cross-platform Google/Bing reporting
Landing page recommendations

Enterprise

$4,000+/month

Unlimited ad spend management
Full Microsoft ecosystem strategy
Bing + Yahoo + AOL network
Custom reporting dashboard
Dedicated team of specialists
Monthly strategy calls
Priority support & Slack channel

Get Your Free Audit

Fill out the form below and our team will provide a comprehensive analysis of your current strategy.

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Real Results, Real Growth

Case studies from businesses we’ve helped transform through data-driven marketing. .

ROAS

0 x

Revenue

$ 0 K/mo

Google Ads

E-commerce

GreenLeaf Organics

GreenLeaf was spending $5,000/month on Google Ads with no clear strategy, resulting in a 0.8x ROAS and declining revenue.

Lead Increase

0 %

CPL

$ 0

Meta Ads

B2B SaaS

TechVault Solutions

TechVault’s lead generation was stagnant. Their Facebook and Instagram campaigns were generating low-quality leads at $120 each.

CVR

0 %

AOV Increase

0 %

Shopify

E-commerce

Bella Vita Fashion

Bella Vita had an outdated Shopify store with a 1.2% conversion rate, slow loading times, and poor mobile experience.

What Our Clients Say

Don’t just take our word for it — hear from businesses we’ve helped grow.

“Adverra transformed our Google Ads performance. We went from burning $5K/month with no results to generating $45K in monthly revenue with a 4.2x ROAS. Their data-driven approach is game-changing.”

“Our Meta Ads campaigns were struggling until PPC Birds stepped in. They rebuilt our entire funnel and we saw a 312% increase in qualified leads within the first quarter.”

“The Shopify store PPC Birds built for us is stunning. Our conversion rate jumped from 1.2% to 3.8%, and our average order value increased by 47%. Absolutely incredible work.”

“TikTok Ads seemed daunting, but PPC Birds made it work. We reached 2.3M people in our target demographic and gained 15K new followers in just 60 days. The creative strategy was brilliant.”

“PPC Birds redesigned our WordPress website and it's been a complete game-changer. Patient inquiries increased 280% and we rank #1 for 12 local keywords. Best investment we've made.”

“Bing Ads gave us access to a completely untapped audience. Adverra's campaigns generated leads at 40% lower CPC than our Google campaigns. Highly recommend their multi-platform approach.”

Frequently Asked Questions

Common questions about our services.

How does Meta's Conversions API (CAPI) work?

CAPI sends conversion data directly from your server to Meta, bypassing browser-based tracking limitations. This ensures accurate attribution even when users have ad blockers or opt out of tracking. We typically see 20-30% improvement in attributed conversions after CAPI implementation.

What's the minimum budget for Meta Ads?

We recommend a minimum of $1,000/month in ad spend for meaningful results. Meta’s algorithm needs sufficient data to optimize effectively. During your free audit, we’ll recommend the optimal budget for your specific market.

Do you create the ad creatives?

Yes! Our creative team produces scroll-stopping visuals and video content optimized for each placement. We test multiple creative variations and continuously iterate based on performance data.

How do you handle iOS privacy changes?

We implement the Conversions API for server-side tracking, use aggregated event measurement, and optimize campaigns for first-party data signals. Our clients maintain 95%+ event matching rates even post-iOS 14.5.

What industries work best with Meta Ads?

Meta Ads work exceptionally well for e-commerce, SaaS, education, real estate, healthcare, and B2B companies. The key is having a clear target audience and compelling creative. We’ve seen success across 20+ industries.

How long does it take to see results from digital marketing?

Most clients see measurable improvements within 30-60 days. Paid advertising campaigns typically show initial results within the first 2 weeks, while SEO and organic strategies take 3-6 months for significant impact. We provide weekly reports so you can track progress from day one.

What's your pricing model?

We offer flexible pricing models tailored to your needs. Our management fees start at $1,500/month for single-platform campaigns and we offer custom packages for multi-platform strategies. All pricing includes campaign management, optimization, reporting, and dedicated account management.

Do you require long-term contracts?

We recommend a minimum 3-month commitment for paid advertising to allow sufficient data collection and optimization. However, we don’t lock you into long-term contracts — our results speak for themselves. 94% of our clients stay with us for 12+ months.

Ready to Scale Your Business?

Get a free, no-obligation marketing audit and discover how we can help you grow. Our team will analyze your current strategy and provide actionable recommendations.